Are cancer causing agents in your skincare and makeup?
Heyyyyy friends 
As National Breast Cancer Awareness month comes to a close, here’s a toast 
to sharing the hidden truth about chemicals in skincare and makeup.
I’m talking to all the men & women here because if your skin looks good then so do you! But first, pull up a chair because you might be surprised by what I’m going to share (*or maybe you won’t*).
The beauty industry is a vast and lucrative one. In fact, the industry nets more than $500+ billion in annual revenue and it’s still growing year over year. Wow! Wow! Wow! That’s half a trillion dollars sold annually on personal care goods.
But, wait a second and let me explain something…
Behind the glamour, there’s a darker side involving chemicals that can cause cancer. So let’s quickly explore three critical aspects of chemicals in skincare and makeup: those that can cause cancer, companies striving to restrict harmful chemicals, and the importance of reading product labels.
Chemicals That Can Cause Cancer: Common chemicals found in skincare and makeup that have been linked to cancer, such as parabens, formaldehyde, and phthalates are banned in products that are used on a daily basis.
Companies like Beautycounter: Beautycounter is leading the charge in producing safer cosmetics and skincare products. In fact, I’ve been a brand advocate since 2018 helping reshape legislation in the personal care industry. As a mother, I take it personally if my daughters/son are putting on personal care products that include harmful ingredients. 60% of what goes onto your skin goes into your bloodstream.
I won’t bore you with all the details but check out the Never List to avoid harmful ingredients in your personal care items.
Read the Labels on your products: Look out for harmful ingredients and understand terms like “fragrance” are code words; fragrance is a toxic chemical not a “smell or parfum”.
Education is key.
Download the Never List from Beautycounter and be proactive in researching products and making informed choices for your health and well-being.
YOU have power + power of informed consumers is driving change within the beauty industry and promoting healthier and safer options.
By shedding light on the risks associated with harmful chemicals in cosmetics and the positive efforts of companies like Beautycounter, we can empower consumers around the world to make safer choices and contribute to a more transparent and responsible beauty industry. Subscribe to my YouTube channel and let’s get social on the ‘gram.
Find me @kimberlywilliamsinc and tag your family and friends so they become more knowledgable about selecting products that are safe and don’t include harmful ingredients.
Learn more about clean beauty >>> Beautycounter.com/KimWilliams
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